We want to build a team of dedicated professionals who care about detail and strive for excellence. As a Senior Digital Marketing Manager, you’ll play an important role in our success.
Here are the key skills we look for in the ideal candidate:
- Digital Marketing Campaign ManagementPlan and manage all parts of the company’s digital marketing campaigns.
- Traffic Generation StrategiesCreate strategies to bring more visitors to the company website and social media.
- Conversion Rate TrackingMonitor conversion rates to see what worked, what didn’t, and why.
- Search Engine and Paid Advertising ImplementationRun paid search and SEO campaigns.
- Budget Planning and ExecutionPlan and manage budgets for digital marketing.
Own the Strategy, Lead the Success.
In addition to the key skills, we value other qualifications:
- Educational BackgroundBS/MS degree in marketing or a related field.
- Professional ExperienceAt least 5+ years of proven working experience in digital marketing.
- Campaign ManagementDemonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
- Creative StrategyHighly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Optimization SkillsExperience in optimizing landing pages and user funnels.
- Testing ExpertiseExperience with A/B and multivariate experiments.
- Analytical ProficiencySolid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
What Do You Need?
To ensure success in the role of Senior Digital Marketing Manager, candidates must meet the following criteria:
- Reliable internet connection with at least 15 Mbps download speed
- A dependable computer meeting the following specifications:- Minimum 8GB RAM- Minimum 1.8 GHz quad-core processor- 10 Mbps+ internet download speed
